You want your audience to quickly dial your contact number using their smartphone. So you can simply give them your contact number.
However, they’ll have to open their phone, open their calling app, dial your number, and call you. This is a time taking process and needs them to put efforts. Hence, the chances are—most of them won’t do it. But if you make it easy for them to call you, the response rate might sore.
A Phone Number QR Code is just what you need here. When this QR Code is scanned, the user will be prompted to dial your contact number.
Keep reading to know more about Phone Number QR Code.
Also read: Types of QR Code
A. What is a Phone Number QR Code
A Phone QR Code prompts the end-user to dial the encoded contact number. As mentioned, it is a static QR Code which means the data encoded is permanent. And it is not possible to edit the data (phone number) encoded in this QR Code once you’ve created it. To do that, you’ll have to create a new QR Code from the scratch.
Now let’s discuss its benefits.
B. Benefits of a QR Code
1. Customizable
QR Codes can be customized as per your wish. It can be done by adding a logo and color or a background image to it. This way, you can make the QR code look more branded and personalized.
2. Easily distributable
QR Codes are smaller in size than barcodes and can store much more information. They can be readily shared via both print and digital media.
3. High-speed Scannability
QR Codes have a high-speed scannability and come alive within seconds of holding your camera in front of them. This makes the user experience faster and better.
4. Error correction
QR Codes have the feature of error correction. It ensures that even after being damaged, distorted, or dirty, they can scan well.
Related: All About QR Codes
C. Popular use cases of Phone Number QR Codes
Here are some use cases of Phone Number QR Code:
1. Emergency services
You know how crucial life-and-death situations are. In such situations, one often has to dial-up the emergency services for help. It could be an ambulance, police station, or fire department.
But pulling out the mobile phone to type a contact number becomes quite a task in cases of emergencies. That’s because it does not only need careful effort but also delays getting the help.
But don’t worry. Phone Number QR Code has got you covered. Just place them at appropriate places. For example, tourist places, crowded areas, and crossroads. When scanned, people can easily contact the concerned authority in no time.
2. Sales/Marketing
Phone Number QR Code can help optimize the conversion funnel. How? Just place it on promotional materials with a CTA—Scan here to contact us. Interested people can then scan it to call your customer executive for more details.
This can help you gain new leads and improve your conversion rate. After all, the easier the process, the better are the conversions.
3. In-store
Customers often call out for managers in case of any discrepancies. And Phone Number QR Code can help them contact you anytime you want without any delay.
4. In-office communications
You know how important it is to communicate with your employees. It could be to know their concerns, get a better understanding of the company, or get new ideas rolling.
To do it, you just have to place the Phone Number QR Code inside office premises with a CTA—Scan to contact me. Employees can scan it to contact you and share their insides with you.
D. How do I create a Phone Number QR Code?
1. Find the QR Code generator
To create it, you simply need a QR Code generator that offers this category. There are various QR Code generators available online. A simple Google search will fetch you many options to choose from. But going through each result to find the best one for yourself is a tedious process.
For your convenience, here is a detailed comparison chart of the best QR Code generator available online. You can go through it to find the best one for yourself.
2. Create a QR Code
Using the Scanova QR Code generator, here is how subscribers can create a Phone QR Code:
a. Go to Scanova
b. From the QR Code categories, select Phone Number QR Code
c. Enter the phone number you want to encode and click on Continue
d. On the page that loads, name the QR Code and click Create QR Code
e. Now you’ll be able to see the image of the QR Code. Below it, you’ll see the Edit Design button. If clicked, you’ll see two design options to choose from—Custom Logo Design and Custom Background Design. The custom logo design allows you to add a logo and colors to the QR Code. On the other hand, custom background design allows you to add an image as QR Code’s background
f. Once you’ve decided on design or no design, click Download
g. Now you’ll be asked to specify the QR Code image’s format and dimensions
h. Once specified, click Export
That’s it. Your Phone Number QR Code is downloaded. It is advisable to test scan the QR Code before putting it out.
Note that a Phone QR Code is a static QR Code. In a static QR Code, the data is permanent. And it is not possible to edit this QR Code or track the number of scans. If you have to update your contact number, you will need to generate a new QR Code.
E. Best Practices
Here are some of the best practices that you must know regarding QR Codes:
1. Add an appropriate CTA
CTA translates to a ‘Call-to-action’ statement. It is a small instruction that guides the users to what they need to do. And this small text nudges them to take the required action.
It could be anything such as ‘Scan here to contact me’ or ‘Scan here to get more information’.
2. Add a design to the QR Code
If you are planning to use QR Codes for promotions, consider adding design to them. That’s because custom QR Codes attract 50%-200% more scans than plain black-and-white ones.
They are visually more appealing and hence, attract the audience’s attention
3. Test scan the QR Code
It is always advisable to test scan the QR Code before putting them out for your target audience.
4. Choose an optimal printing format
If you’re going to use the QR Code on print media creatives, it’s recommended to download it in vector formats such as SVG, EPS, and PDF. They ensure that the QR Code doesn’t get pixelated no matter how much resizing is done.
That’s all you need to know about the Phone Number QR Code. Scanova allows you to create various types of QR Codes for both your operational and promotional uses.
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